A few others have adopted the idea;
Qatar has it fleet-wide.
Nippon Cargo have 'NCA' on the belly
Turkish Airlines have some belly-logos on their A330s and B77Ws but it doesn't seem to be consistent across new deliveries.
Aer Lingus' Irish Rugby-liveried EI-DEO has #greenspirit on the belly
SATA have 'The Atlantic and You' on the A320 bellies
Oh!
FlyBE of course
